Here’s why: With all the pressies, schedules,
budget restrictions and creative cooks, production can get messy.
Once the camera is rolling, a creative concept has morphed into something
completely different than envisioned. You end up on set, looking at the monitor, scratching your head, thinking, how has this happened?! It’s simple. You didn’t have a [creative] partner.
At Caravan we approach each project conceptually, actively working to understand the idea behind the vision first. Creative nights, spitballing if the wall colour for the packshot communicates the right message, and how it even got there in the first place, is our passion.
This allows us to anticipate [creative] problems before they arise. It means that we’re much better placed to find the best way of realising ideas and maximising asset output. This means that you can rely on us to turn the creative vision into a reality - even if it’s still just a rough sketch.
So that your big idea stays that way, no matter how small the screen.